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While global economies have been battered by rolling lockdowns throughout the pandemic, the Chinese economy has proved remarkably resilient: expanding by 12.5% in the first half of 2021.
As the UK’s 3rd largest goods trading partner and 6th largest buyer of British goods exports in 2020 – the Chinese market presents an enormous opportunity for UK companies looking to diversify their international business activities, whether this be via cross border E-commerce, establishing operations in-market, sourcing goods from China, or working with Chinese export and import agents.
However, with travel restrictions still in-place it can be unclear to British businesses and first-time entrants what steps they can take in the UK to set up in China. So let CBBC guide you with our latest webinar series.
Our 7-part series will provide practical advice on:
1. How to set up, run and exit a successful business in China from Europe;
2. Building brand awareness through digital marketing channels;
3. Assessing if you have the financial resources to go into China;
4. Ensuring you get paid from China, and the importance of this consideration;
5. How to use E-commerce as a first step into China;
6. Creating legally enforceable agreements;
7. Sourcing products and managing quality control remotely.
How to optimize payments in and out of China?
Cross border trade between China and the West has historically been done mostly in USD, but this is changing in recent years as the Chinese Yuan embarks in its internationalization process.
In this session we will be sharing analysis and insights into the evolution of the yuan, its impact on companies trading with China and what to take into account when making/receiving payments to and from China.
Isabel Ye, Director China Initiatives
Isabel studied Business and Law at the Universidad Complutense de Madrid. She has over 10 years of international work experience, having worked as a consultant in Mckinsey Spain, going on to lead the market and liquidity risk function for Santander Asia Pacific. Isabel joined Ebury at the beginning of 2018 and was responsible for managing all the initiatives on the China-West corridor.