Unleashing Global Potential: The 9th Design Intelligence Award and CBBC's Strategic Support in Smart Cities, GreenTech, and HealthTech
The 9th edition of the Design Intelligence Award (DIA) in 2024 is set to be an extraordinary platform for showcasing cutting-edge innovations, particularly in the smart cities, greentech, and healthtech sectors. In partnership with the China-Britain Business Council (CBBC), the awards offer an unmatched opportunity for UK innovators and entrepreneurs to scale their businesses internationally by tapping into the thriving Chinese market.
CBBC: A Catalyst for International Expansion
CBBC’s role is pivotal, providing extensive support to UK businesses seeking to penetrate the Chinese market. The organisation offers bespoke guidance and resources, especially in the smart cities, greentech, and healthtech sectors. This support includes regulatory advice, market entry strategies, and essential networking opportunities with key stakeholders in China. Such comprehensive support is vital for UK innovators to navigate and thrive in the competitive and dynamic Chinese market.
The Power of Sustainable and Innovative Design
The DIA emphasises sustainable and technologically advanced solutions, mirroring the global shift towards eco-friendly and smart innovations. The 2024 theme encourages participants to present designs that meet current market needs and contribute to a sustainable future. This focus aligns perfectly with China's growing commitment to sustainable urban development, renewable energy, and advanced healthcare technologies.
Case Studies of Innovation:
BladeBUG A Silver Award winner at DIA 2023, BladeBUG has developed autonomous robots for the inspection, resurfacing, and repair of offshore wind turbine blades. These robots significantly reduce operational risks and costs, offering a safer and more efficient alternative to traditional maintenance methods. Chris Cieslak, Founder & CEO of BladeBUG, stated, "I see our technology as incredibly relevant to countries like China and the UK, which are leading the world in offshore wind installation capacity. Our innovative approach to wind turbine maintenance, especially in offshore settings, aligns seamlessly with the global push towards sustainable and safe energy solutions."
eteeController by TG0 Another Silver Award recipient, the eteeController by TG0 revolutionises the VR experience with its button-free, intuitive control system. This device uses touch, proximity, and gesture recognition to deliver an immersive and natural user experience. Ming Kong, Co-founder & CEO of TG0, said, "The eteeController, with its intuitive touch-based control system, is perfectly aligned with the interactive and immersive demands of the metaverse, setting a new standard in VR experiences. We're excited about the eteeController's potential to transform how users in China and beyond engage with virtual environments."
SCALED Winner of the Future Talents Award, SCALED specialises in flexible body armour through patented, nature-inspired material innovation. Their technology leverages advanced 3D printing and computational design to create customised protective scales that enhance shock absorption and prevent hyperextension injuries. Natalie Kerres, Founder & CEO of SCALED, remarked, "Witnessing the exceptional work of past participants and winners of the Design Intelligence Award inspired us, reinforcing our commitment to being part of this global community. This platform provided a unique opportunity for SCALED to showcase our innovative approach to injury prevention and material technology on an international stage, furthering our mission to impact health and well-being globally."
View DIA UK 2023 Winners' Case Studies here
Conclusion
The 9th DIA, with the backing of CBBC, is more than just a competition; it is a strategic avenue for UK businesses to showcase their innovations on an international platform, especially in the high-growth areas of smart cities, greentech, and healthtech. Through CBBC’s extensive support, UK innovators can not only demonstrate their capabilities but also gain crucial insights and access to one of the world's fastest-growing markets. As we look forward to the 2024 awards, we encourage UK enterprises to leverage this platform to showcase their groundbreaking innovations and explore expansive new horizons in international markets.
Join us in the 2024 Design Intelligence Award, where we celebrate your talent, foster fresh ideas, and herald the future of design. Let's participate, collaborate, and evolve together.