The China-Britain Business Counci (CBBC) l was also pleased to announce two agreements for deepened cooperation with Chinese organisations. Chair Sir Sebastian Wood KCMG was our signatory.

CBBC signed an MoU with the Suzhou New District to develop the Sino-UK Business & Innovation Hub, providing an important platform and entry point for the expansion of UK businesses into the Chinese market.

CBBC and JD.com reached an agreement to support the onboarding of British brands onto the JINGDONG Cross-border platform. The cooperation seeks to achieve this through organised events such as offline buyer meetings and online conferences. CBBC & JD.com will welcome participation from all UK consumer brands interested in the China market and JINGDONG Cross-border, particularly in the sectors of food & drink, alcoholic drinks, fashion, personal care, beauty, and consumer electronics.