Led by CBBC Chair Sir Sebastian Wood KCMG, the discussion brought together Joerg’s extensive experience of European business in China and his first-hand perspective on EU-China relations to examine the forces shaping the market and the wider global business environment.

Against a backdrop of shifting global trade dynamics, increasing US-China tensions and Europe’s growing focus on economic security and de-risking, the briefing considered how businesses are responding to a more complex and fragmented operating environment.

Key themes included China’s economic outlook, the implications of changing global trade and supply chains, and the evolving approach to investment and market access. The discussion also considered the growing importance of technology, innovation and regulatory divergence, as businesses navigate increasingly different approaches to data, intellectual property, digital regulation and security across China, Europe and the US.

A central theme was the need for businesses to balance geopolitical and economic risks with the opportunities that China continues to present. As the global landscape evolves, maintaining a clear understanding of market developments and building resilience will remain increasingly important for UK companies operating in or engaging with China.

The briefing provided valuable perspectives on the challenges and opportunities ahead, and highlighted the importance of informed, strategic decision-making as businesses navigate an increasingly complex international environment.

CBBC would like to thank Joerg Wuttke and Sir Sebastian Wood for their insights, and all those who joined us for the discussion.