Is the Trade Booster Right for You?

The Trade Booster is designed for UK businesses that are:

  • Looking to enter the China market 
  • Ready to grow an existing China business 
  • Seeking new distributors, buyers, or commercial partners 
  • Exploring online and offline routes to market 
  • Committed to building a long-term presence in China 

Whether you are a first-time exporter to China or an established business looking to accelerate growth, the programme is tailor-made to meet you where you are.

What You'll Gain:

Prepare:

September-October 2026

  • Build your China market readiness through practical guidance on market entry, routes to market, consumer insights, regulations, and commercial strategy.

Connect:

November 2026

  • Join a UK business delegation to Shanghai during the China International Import Expo (CIIE) on 5th-10th November 2026, participating in market visits, networking activities, and business engagement alongside one of China's most important international trade events.
  • Develop relationships with buyers, distributors, leading platforms, industry experts, and fellow UK exporters through a carefully curated business network.

Grow:

November 2026-May 2027

  • Continue your China journey with post-visit support and China business onboarding designed to help convert opportunities into sustainable commercial outcomes.

Why Join the Trade Booster?

Unlike a standalone trade mission or exhibition, the Trade Booster provides a structured journey that helps businesses prepare before entering the market, engage with confidence while in China, and continue building commercial momentum afterwards.

Participants benefit from:

  • Practical guidance tailored to UK exporters 
  • Access to trusted UK-China market expertise 
  • Connections with buyers, partners, and commercial platforms 
  • A collaborative cohort of like-minded UK businesses 
  • A structured pathway from market readiness to commercial growth 

How to Apply:

Step 1 – Submit Your Expression of Interest

  • Complete the online Expression of Interest form.

Step 2 – China Readiness Consultation

  • If your business appears suitable, a member of the CBBC team will arrange a complimentary one-to-one consultation to understand your objectives, discuss your China ambitions, and assess whether the Trade Booster is the right fit for your business.

Step 3 – Invitation to Join

  • Following the consultation, suitable businesses will receive the full programme information, participation package, and next steps.

 

A Curated Cohort of Ambitious UK Exporters

To ensure meaningful engagement, practical support and high-quality networking opportunities, participation is limited to a carefully selected cohort of UK businesses.

If your business is ready to explore new opportunities in China, we would love to hear from you.

 

Apply for the UK-to-China Trade Booster 2026 Cohort

Complete your Expression of Interest today

The initial deadline for applications is 31st August 2026.

Frequently Asked Questions

Why is the programme application-based rather than open to everyone?

The Trade Booster is designed as a curated cohort rather than a public training course. The application process allows us to understand your business ambitions, ensure the programme is the right fit and bring together a group of companies with complementary objectives, creating greater opportunities for collaboration, peer learning, and commercial engagement.

We are already selling in China. Is the programme still relevant?

Yes. The Trade Booster supports businesses at various stages of their China journey. Many participants may already have distributors or customers in China and are looking to expand their commercial network, explore new routes to market, strengthen their market strategy, or build relationships with a broader range of partners.

Will the programme be relevant to my sector?

The programme has been created for export-ready UK businesses across a range of sectors. While there will be shared sessions on market strategy, regulation and commercial engagement, the programme also provides opportunities to connect with relevant partners, buyers and industry stakeholders based on participants' individual business interests.

What access will I have through the Trade Booster?

Participants benefit from access to a unique ecosystem brought together by CBBC and our Founding Co-Partners. Depending on your business objectives, this may include engagement with:

  • China market specialists 
  • Buyers and distributors 
  • Leading e-commerce and retail platforms 
  • Trade finance and international banking specialists 
  • Commercial service providers 
  • Fellow UK exporters participating in the cohort 

The programme has been made to help businesses build the right relationships for long-term success, rather than relying on a single route to market.

Will I receive tailored support, or is everything delivered in a group?

The programme combines cohort-based learning with individual engagement. Every participating business will have opportunities to discuss its objectives with the programme team, receive tailored guidance where appropriate and explore relevant commercial opportunities throughout the programme.

Does the programme guarantee buyer meetings or commercial outcomes?

No. The Trade Booster is designed to improve market readiness, facilitate meaningful business connections and support long-term commercial development. While participants will have opportunities to engage with buyers, partners and market stakeholders, commercial success ultimately depends on each business's products, proposition, and market strategy.

What happens after I submit an Expression of Interest?

Once we receive your application, a member of the CBBC team will review your submission and arrange a complimentary China Readiness Consultation. This is an opportunity for us to understand your business objectives, answer any questions and determine whether the Trade Booster is the right fit before inviting you to join the cohort.

What happens after the programme finishes?

The Trade Booster is designed as the beginning of your China journey not the end. Following the programme, participants can continue working with CBBC to explore additional market opportunities, business development support and advisory services as their China strategy evolves.

Still have questions?

We would be happy to discuss your business objectives and help you determine whether the Trade Booster is the right fit for your China ambitions. Submit your Expression of Interest and a member of the CBBC team will be in touch to arrange a complimentary China Readiness Consultation.