Open to all, the webinar series will feature seven targeted sessions delivered by industry experts starting from 2 March 2021, covering all key aspects of China beauty from navigating China’s regulatory changes and how to comply with new regulations to the market segment’s landscape and consumer trends.

View all the sessions HERE.

 



Session 5: Tuesday 16th March 9-10am GMT
 
The Skincare Landscape in China
                                      
- Deep dive into the skincare category in China including face cream, essential oil and body care, navigating market environment, category sizes, leading brands and their market strategies.
- Unlock ingredient based skincare market for young customer engagement and promotion.
- Presentation of a skincare tracker with product & consumer research to capture insights and answer specific marketing questions.
 
Speaker Profile
 
Andrew Atkinson, Senior Marketing Manager, China Skinny

During his tenure at Shanghai-based insights and strategy consultancy China Skinny, Andrew has led projects across more than 20 industries in the China market. His clients include the likes of IKEA, SAIC Motor, Reckitt Benckiser and Optimum Nutrition. He is a well-regarded speaker about marketing in China and internationally, and is regularly quoted by outlets such as Forbes, CNN, CNBC and the Washington Post.

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