Participants will:

• Forge strategic partnerships and gain visibility in the Chinese market;
• Seize the opportunity to expand their brand's presence;
• And drive exponential growth in one of the world's most lucrative retail markets.

Join us on this mission spanning Shanghai, Hangzhou, and Chengdu, designed to propel your brand into the heart of the booming Chinese retail market. 

From pre-mission cultural briefings in London to personalised 1-2-1 consultations, we ensure your goals are understood and catered to. Explore China's dynamic retail landscape with guided tours and meetings with prominent retailers, gaining invaluable insights and networking opportunities. 

Don't miss this chance to expand your brand's presence and drive growth in one of the world's most vibrant retail environments. Register now and unlock the potential of the Chinese market with us!

How to Register:

To express your interest, please download the programme details and send the application form (at the end of the document) to Celine.Tang@cbbc.org by 16th September. Confirmation will be sent to you after the date. 

Fees:

• £1,500+VAT for members
• £1,800+VAT for non-members

Fees do not include international and domestic flights, accommodation, or sustenance.