China’s E-commerce landscape is vast and dynamic. When looking to enter the market, knowing which platform(s) to select and how to approach them successfully can be a challenging exercise for brands across all categories. In this session, Chief Executive Officer of RedFern Digital, Ryan Molloy, will provide advice on platform selection and guidance on what it takes to get set up, defining budgets and how to succeed with executing your e-commerce strategy in the China market.

Speaker

Ryan Molloy

CEO, Red Fern Digital