At this weekly webinar, our Co-Founder Jiao Li and Sally Yip, PR and Branding Expert will cover: 
• Effective tips on building your thought leadership and long-term trust 
• Dos and don'ts 
• How to create an effective China PR campaign








Sally Maier-Yip, PR and Branding Expert

Sally Maier-Yip has 16 years' solid experience and proven records in devising and delivering award-winning campaigns for multinational and national companies in China, Hong Kong, across Asia, and globally.  Sally is the Founder and Managing Director of a UK's leading China Luxury & Property PR and Comms agency, 11K Consulting, a vetted service provider of









Jiao Li Co-Founder,

Jiao is a highly experienced eCommerce and digital marketing specialist. Having previously spent six years working as E-Commerce and Digital Manager in Unilever in both UK and China, she actively assists clients with their China-related market research, strategy development and digital marketing initiatives.