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  • Fresher's Festival China

Fresher's Festival China

UK time:
25/03/2022 10:00 - 26/03/2022 17:00
Venue: Online
Fresher’s Festival China is looking for UK universities to take part in an exciting opportunity to promote their products and services to millions of Chinese students. This is a live stream event hosted by Freshers Festival Group and Expede International in collaboration with Chinese ecommerce platform Weibo. Taking place across two days in March 2022, Fresher’s Fair China is an interactive online event designed to reach students across China who are interested in studying in the UK.

Given the current travel restrictions, this is an effective way for UK universities to communicate with prospective students through one of the biggest social media platforms in China. The Fresher’s Fair package includes:
Organisation listing - arranged on a first come first basis Exhibitor profile page

  • 1-hour livestream training
  • Up to 2- hour livestream activation on Weibo
  • Bi-lingual marketing assets to share on your social media accounts
  • Post-event report
  • Your logo on Freshers Festival China's website and paid media campaigns
  • Recording of your livestream

In addition, Weibo will support exhibitors with a variety of promotional products based on their posts and live content, even including shares by official accounts. Find more information on prices and how to get involved here. For any queries please contact Isabel Xu at: Isabel.Xu@cbbc.org

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