China Consumer 2022 - Day 2 - Chinese Influencer and Student Brand Ambassador Focus Groups
This session is part of CBBC's China Consumer 2022 event which will take place in London and online on 28th and 30th June.
Please note that KOLs and Student Ambassadors will be matched to attendees on a bespoke basis so as to best meet the needs and requirements of different participating brands.
For a first-hand and in-person experience of Chinese consumers impressions of your brand explore our Influencer and Brand Ambassador Focus groups as part of the CBBC flagship event, China Consumer 2022. Even if we can not travel to China at present there are hundreds of UK-based Chinese Influencers and Chinese students who enjoy great following on Chinese social media platforms. Not only can they offer feedback on your new to the Chinese market products but they can also serve as soft power ambassadors for your brand introducing it to Chinese consumers.
As part of Day 2 of our China Consumer 2022 programme CBBC focus group discussions will bring together 8 dynamic London-based Chinese influencers and student ambassadors to discuss any questions a UK brand has in relation to consumer perceptions, including but not limited to new product launches, packaging, trends, shopping behaviour and market strategies.
The Focus group session will be supported by CBBC member, Influencer Hub International