How to Apply:

Single session: Members: RMB 2,000; Non-members: RMB 2,500

Full programme: Members: RMB 4,000; Non-members: RMB 6,000

Read the ELP prospectus here

Event Agenda: Leveraging Government Affairs to Achieve Commercial Outcomes Session in Beijing


Introductory Remarks

  • Tom Simpson (Managing Director & Chief Representative in China - CBBC) 
  • CKGSB 
  • Cambridge Assessment English


Keynote Address

  • Dr LIU Jing - Professor of Accounting and Finance, Director of Investment Research Center, CKGSB
  • An Introduction to China’s Regulatory Environment as it Pertains to Foreign Business  


Breakout Session 1

  • Model Bilateral Meeting: Roleplay how you would put your company's asks to government


Group Debrief


Expert Panel

  • Adele Ma, Chief Representative of China, Jardine Matheson (China) Limited
  • QU Min, Director Asia Pacific Region, Cambridge Assessment English 
  • Jie Li, Executive Vice President, Jaguar Land Rover (China)

Leveraging Government Affairs to Achieve Commercial Outcomes


Breakout Session 2

No News is Good News: Chart your company’s course through a series of fictional crises


Event Wrap-up




View the Prospectus here







Cambridge Assessment English

We are Cambridge Assessment English. Part of the University of Cambridge, we help millions of people learn English and prove their skills to the world. For us, learning English is more than just exams and grades. It’s about having the confidence to communicate and access a lifetime of enriching experiences and opportunities.

Whether you’re planning to live, work or study in your own country or abroad, we can give you the English language skills to succeed. We provide the world’s leading range of qualifications and tests for learners and teachers of English. Globally recognised by more than 25,000 leading universities, employers and governments, our research-based assessments are a mark of excellence that open doors.

English is spoken in every corner of the globe: from cafés to campuses, markets to meeting rooms and everywhere in between. We deliver qualifications and tests in over 170 countries to over 8 million people every year. We offer comprehensive preparation, support materials and resources for learning and teaching English. Through years of research, we have gained an in-depth understanding of how people learn languages. This enables us to design assessments that help learners acquire the right skills based on how people use English today.

Our work is supported around the world by a network of 2,800 exam centres, over 50,000 schools and tens of thousands of examiners, teachers, education experts and publishers. Working together, we inspire learners to go further.

With the right support, learning a language is an exhilarating journey. We’re with you every step of the way.



Cheung Kong Graduate School of Business

Established in Beijing in November 2002, Cheung Kong Graduate School of Business (CKGSB) is China’s first privately-funded and research-driven business school. The school aims to cultivate transformative business leaders with a global vision, sense of social responsibility, innovative mindset, and ability to lead with empathy and compassion.

Today, CKGSB stands apart for its full-time, world-class faculty, research excellence, China insights and unparalleled alumni network. More than half of its 40 strong faculty members previously held tenure or senior professorships at top business schools, such as MIT, Wharton, and Yale. CKGSB is also the preferred choice for management education among China’s established business leaders and a new generation of disruptors. More than half of its 18,000 alumni are at the CEO or Chairman level and, collectively, they lead one fifth of China’s 100 most valuable brands.

CKGSB goes beyond the traditional boundaries of business schools to focus on the complete wealth cycle, inspiring business leaders not only to learn how to better compete and collaborate, but also to focus on why they do business and what to do with their wealth for the greater global good. The School is now fostering social innovation through the collaboration of businesses, governments, multilateral institutions, non-profit organizations and civil society, to address humanity’s most challenging and often systemic issues—like income and wealth inequality, social immobility and sustainability.

Headquartered in Beijing, CKGSB is also located in Shanghai, Shenzhen, New York, Hong Kong and London.



China Europe International Business School

China Europe International Business School (CEIBS) was co-founded by the Chinese government and European Union (EU) in 1994, with Shanghai Jiao Tong University and the EFMD serving as its executive partners. CEIBS has campuses in Shanghai, Beijing, Shenzhen, Accra in Ghana, and Zurich in Switzerland.

As China’s only business school to originate from government-level collaboration, CEIBS is committed to educating responsible leaders versed in ‘China Depth, Global Breadth’ in line with its motto of ‘Conscientiousness, Innovation and Excellence’. Leaders from the Chinese central government and the EU, respectively, have lauded CEIBS as “a cradle of excellent executives” and “a role model of EU-China co-operation”.

CEIBS offers MBA, Finance MBA, EMBA, Global EMBA, Hospitality EMBA, DBA (Switzerland), and Executive Education programmes. CEIBS was the first business school on the Chinese mainland to be accredited by both EQUIS and AACSB. CEIBS has placed in the top tier of the FT’s ranking of global MBA programmes for six consecutive years, and has been ranked in the top 5 on its global EMBA list for four consecutive years.

The CEIBS Mission: To educate responsible leaders versed in “China Depth, Global Breadth”.

The CEIBS Vision: To become the most respected international business school in the world by linking China and the rest of the world in teaching, research, and business practice and by promoting China’s social and economic development through high-impact knowledge creation and dissemination.

If you have any questions or require further information, please contact Serena Li: