The Department for International Trade (DIT) and the China-Britain Business Council (CBBC) are delighted to announce a 90-minute webinar and panel discussion about the latest updates and opportunities in the Chinese food and drink market, set to take place Thursday 27th October 2022.

The event will allow us to share with UK food and drink companies the latest information and our insights on the changes made to China’s export compliance requirements. Additionally, we will share key digital and industry trends to help you navigate the post-Covid-19 Chinese food and drink market.

In order to elaborate on key GACC regulatory requirements that UK exporters should comply with, we invited regulatory and market intelligence agency ChemLinked. Moogo Industrial, one of Tmall’s strategic partners in CBEC supply chain solutions, will introduce its one-stop cold chain solution for UK brands who wish to export frozen and chilled products to China by sea or by air.

Ran Guo, Director of Consumer Economy at CBBC, will give an informative session on the trends to watch out for in China’s food and drink sector post Covid-19. Ran will then moderate a panel discussion session with both Pattern and Redfern Digital to give you practical advice on routes to market, choosing between e-commerce and offline retail, and winning the hearts of Gen Z. Successful case studies will also be shared.

Learn more about the event's agenda here.