- Market entry
- Develop and grow
- Our sector expertise
China is one of the most dynamic markets for the gaming industry and the Chinese gaming market is expected to register at 14% CAGR during the forecast period 2021-2026.
Chinese Gaming is defined as playing electronic games conducted through multiple means such as computers, mobile phones, consoles, or another medium altogether. Mobile games occupy the largest market share. According to the Game Committee of the Publishers Association of China, the share of sales revenue of the mobile games in the gaming industry in China reached 68.5% in FY2019, from 62.5% in FY2018. According to SensorTower listing, the top 30 Chinese game publishers accounted for 26 percent of the global mobile gaming revenue for June 2020.
Several international companies are entering the market, either by acquiring shares in Chinese gaming vendors or by sponsoring professional players' teams. With the Chinese enterprises ready to embrace the business opportunities brought by global digitalization, companies across the region are leveraging digital transformation throughout the product cycle, especially to enhance their production efficiency.
During the seminar, we will invite companies from both China and Europe to discuss potential collaboration, as well as showcase their successes in-market.
To learn more please contact Antoaneta Becker at firstname.lastname@example.org