The Launch of CBBC’s In the Zone Report

On Thursday 30th May 2019, CBBC hosted the launch of its In the Zone report in Beijing. To open, CBBC’s Chief Executive, Matthew Rous, outlined the content of In the Zone, which provides a comprehensive guide to China’s different zones and regions and the variety of favourable policies that they offer foreign companies. He also described how CBBC’s China- and UK-wide networks were best placed to help businesses gain a greater understanding of, and to benefit from, these zones and regions.

Following his introduction, Matthew Rous welcomed Mr Liu Dianxun (Director General, CIPA) to give an opening speech. Mr Liu explained the important role CIPA plays in the success of China’s zones, and how useful In the Zone would be for foreign companies in China.



Keynote speeches at the launch event for In the Zone were given by Mr Li Mingzheng (Standing Committee of Hejian Municipal Government, Executive Vice Mayor), Mr Qiu Tian (Director of the Office of the Leading Work Group for Sino-UK (Dalian) Advanced Manufacturing Industry Pilot Park), and Ms Yu Ying (Partner, KPMG), all of whom gave the audience more details about how they are involved in China’s zones from their own perspectives.




The launch event concluded with a panel discussion and Q&A session moderated by Tom Simpson (Senior Director, Service Delivery (China), CBBC), and made up of Mr Huang Hongyong (First Secretary of the Department of European Affairs, Ministry of Commerce), Ms Zhang Ping (Manager of the Business Department, Beijing Yizhuang Development Zone), Ms Li Linian (Country Manager, Modern Water), and Mr Ravi Prasad (Head of Business Environment Strategy, DIT). The panel discussed how businesses choose which zones to establish themselves in and what types of preferential polices and facilities zones should offer foreign companies, amongst other subjects.

CBBC’s In the Zone report is available, now, to download a copy please click here.

For more information, please contact Mark Xu (Assistant Director, Advanced Manufacturing and Transportation, CBBC):
+86 (0) 10 8525 1111 Ext. 391