Consider your market entry

Post-market entry

Once you have established your presence in China, the challenge and excitement of building a successful China business is only just beginning!

Top Tips

To re-iterate our top tips, the CBBC mantra remains relevant at any stage of your business strategy:

  1. Don’t forget the basics. Make sure you have a sound business proposition and observe your normal business instincts.
  2. Remember China is not one single national market. Understand the regional complexity and develop a China strategy.
  3. Do your homework. Conduct market research and due diligence. Make sure your activities are sufficiently funded.
  4. Recognise the value of relationships. Build credentials and trust by utilising contacts and support network.
  5. Be patient and persistent. Be prepared for challenges, competition and don’t underestimate market expectations.

Key drivers of opportunity

There are many drivers of opportunity for expanding your business around China. Are you making the most of the current key drivers?

  • Multiple markets
  • Urbanisation
  • Better public services
  • City clusters
  • Up-skilling and diversification as migrant labour returns
  • Agricultural reform
  • Aging population
  • Moving up the value chain

Do you want to sense check your China development strategy? 

If you would like to ensure your China strategy is sound, discuss the next stage of your development in China, or ensure your China-UK profile is as strong as possible,  CBBC is happy to help. Contact a China Business Advisor (though please note at times of high demand, you may be held in a queue) or preferably your local office.  We have 9 offices around the UK and 11 office across China who can assist you.  Introduce yourself, we would like to hear from you.

Business Development Services

The Post-Market Entry / China Business Development Services we offer include:

  • Introductions
  • Government relations
  • Research
  • Endorsements and lobbying
  • Representation
  • Event organisation
  • Access to CBBC’s China network
  • Member’s help line

Membership of the China-Britain Business Council

Now that you are serious about China, you should consider becoming a member.  CBBC is the largest membership organisation for all UK companies (large and SME) doing business in China.  Membership will support your organisation’s China strategy, enhance your government relations team, raise your China profile, provide training for your staff, and make sure you are networked with the experienced, like-minded and connected. We have a members help line and you can lean on the support from our network of 11 offices across China.

What to do next?

  1. We would like to hear from you - contact us!
  2. Contact your local CBBC office or a China Business Adviser
  3. Become a member

Questions?

Get in contact with CBBC. Find out Who to Contact Next.