- >>
- A Guide To Business
- >>
- Getting started
- >>
- Finding a Customer
Finding a Customer or Partner
Once you have identified where you would like to start and the best market entry option for your company, the next step is to find potential customers or partners for your company.
The following are all effective ways of finding potential customers, agents, distributors or partners:
Research
CBBC can tailor-make a list of potential customers, agents, distributors or partners and arrange a programme of meetings with them for when you visit China. This is delivered through UK Trade & Investment’s Overseas Market Introduction Service (OMIS), which we deliver in China on behalf of UKTI.
OMIS can also be used to engage CBBC to arrange a technical seminar or product introduction event in China, which can be an effective way of getting your message across to a number of potential customers.
For more details please contact CBBC's Research Team.
Attend Trade Shows and Exhibitions
Numerous trade shows and exhibitions take place in mainland China and Hong Kong throughout the year and these can be an excellent way to meet potential customers face-to-face. However, arranging appointments in advance to meet pre-identified contacts at niche industry events is essential if you want to make effective use of your time. CBBC regularly take members to the important trade shows across China.
To see the latest key dates for your diary see our online China events calendar or contact the Event Team.
Take part in a Trade Mission
CBBC organises a range of missions and delegations to China. Taking part can be a great way to get to know the market and make the vital contacts for successful business. The trade missions CBBC is involved with will be announced in the mailings to members and are also listed on the online China events calendar.
Click here to find out about due diligence in China.
