Why Shandong?

            

Read CBBC's report on "Opportunities in Shandong"
Shandong is China’s third most populous province, ranks third in GDP terms and has a breadth of opportunities for UK companies.  First mover advantage, accessing new markets, low costs, location and logistics are all keys to the opportunities in Shandong.  Primary industry in Shandong is the largest in China by output (having substantial natural resources and fertile land). It is a leading manufacturing hub, second only to Guangdong (with good transport links and reasonable input costs); though the tertiary sector is smaller (government is investing in shortfall and bringing in expertise from overseas). Retail sales are the second highest of any province in China and Shandong is home to some of China’s best known brands (in business terms: Haier, Hisense, Tsingtao Beer; and culturally: Confucius, Tai Shan, Weifang kites). Full list of sector opportunities and government initiatives are included in the “Opportunities in Shandong” Report.

Catalogue of business opportunities in Shandong
Look through this exclusive catalogue of 180 “Key Cooperation Projects” that include:

  • 17 High and New Tech projects
  • 69 Advanced Manufacturing Projects
  • 7 Energy and Conservations Environmental Protection projects
  • 14 Infrastructure projects
  • 10 Modern Agriculture, Animal Husbandry and Fishery projects
  • 40 Modern Service Industry projects
  • 23 Park / Zone and Regional Development Projects

Click here to download the full list. For any projects you approach, make sure you copy in Harry Jiang from CBBC Qingdao office so he can lend support locally to any bids or involvement in projects.

Launch of UK-Shandong Business Group
Last Friday, CBBC & Shandong International Investment Promotion Agency signed an MoU to launch the UK-Shandong Business Group. The Group will be administered by CBBC and formed under membership. Its role is to act as a body for UK companies interested in business in Shandong, and will also act as a channel for information from the Shandong side. If you are interested specifically in Shandong, and/or are already involved with the Province, send your details to Duncan Levesley to register your interest.

CBBC Chairman, Sir David Brewer’s visit to Shandong Province
 Sir David Brewer took CBBC members to Jinan, Weifang and Qingdao in September 2011. They were introduced to a range of local businesses and government figures, and saw with their own eyes some of the many opportunities that Shandong Province offers. Download the visit report here.

Members briefing

 Mr Xia Yunbin, President of Shandong’s Investment Promotion Department, Department of Commerce spoke to members last week about the opportunities in Shandong, Duncan Levesley brought the CBBC Report to life and John Maclean of China Food Company, and a CBBC member, shared his insights and experiences of Shandong. Full presentations from last week’s Briefing are available here. 


About the China Food Company
China Food Company (CFC) is based in Weifang, Shandong province and produces and distributes soya sauce and other condiments together with animal feed to all of Shandong (population 94 million) and the nearby provinces. To capitalise on its strong market position and to satisfy demand, the Company completed the construction of a modern soya sauce factory in the nearby city of Shou Guang in May 2010. Production at the new 266,666 square metre state-of-the-art soya sauce facility has now commenced, and will increase the Company's condiments production by 50,000 tonnes. China Food has a very strong brand for cooking and dipping sauces which are sold through a network of distributors and outlets of supermarket chains in Shandong and surrounding provinces such as Tesco, Wal Mart, Carrefour and Jialejia. China Food is expected to benefit also from the growth of international supermarket chains in China.

 

Want to learn more? Visit our public reports page to see the full range of our reports and publications.