China Digital Business Clinics | Food and Drink
If you are new to business with China, it can often seem hard to know where to begin. These 1-1 clinics are the perfect place to take your first steps to trading with China.
Sign up now to take advantage of a free 30-minute video consultation with an experienced China Market Business Advisor. This is an opportunity to discuss business issues and seek advice on issues such as setting up in China, identifying business partners, communicating effectively with clients, and as well as the support and services available to help you develop your business in China in a cost effective way
The China Opportunity in Food & Drink:
Growing demand within China for imported food and drink products has been driven on a consumer-level basis. Chinese shoppers are becoming sophisticated and selective in their consumption of imported products, which are often perceived as being of a higher quality and safer to consume than their Chinese counterparts. In response to this, a wide range of platforms via which consumers can browse and purchase imported food and drink products have developed in China.
China’s food and drink market was one of the few to experience an average increase in consumer spending, with two thirds of Chinese consumers altering their food shopping habits as a result of the outbreak. As the Chinese consumer market is slowly recovering from the impact of the COVID-19 lockdown, online shopping, particularly the recent rise of Cross-border E-commerce, has made unique, niche and foreign brands accessible to Chinese consumers.
*The business clinics are aimed at UK companies new to CBBC. For others companies, please refer to our Membership section on how we can provide support on an ongoing basis.