Case Studies

Palmer Hargreaves

Palmer Hargreaves is a full-service integrated marketing communications agency with expertise in the automotive aftersales market. After in-depth research into the Chinese market, the company decided to establish a presence in the PRC by setting up a Wholly Foreign Owned Enterprise (WFOE) in Shanghai in 2014. The process, however, ended up being rather complex: HR, legal and cultural matters required the support from experts from both the EU and China. ... read more >

Paragon Software Systems

Paragon, a leading provider of routing, scheduling and transportation optimization software, approached CBBC to do research into the potential Chinese market for their services. Following the research they decided to employ a full-time business development manager in the Shanghai British Business Centre using CBBC’s Launchpad incubator service. ... read more >

Little Pasta Organics

When LLC Shanghai, a specialist in importing food products and supplying them to Chinese retailers, wanted to import natural food products into China, they turned to CBBC. CBBC, using the business opportunities offering, connected LLC Shanghai with Little Pasta Organics and worked with both companies to establish a mutually beneficial business relationship. ... read more >

Trade Mission to Ningbo and Zhoushan

The North-east of Zhejiang province, home to the cities of Ningbo and Zhoushan, is set for economic expansion following the creation of the National Ocean Economic Circle by the Chinese government. To take advantage of this future growth, CBBC organised a delegation of UK marine focussed businesses to introduce them to the opportunities available in the area. ... read more >

The Kids Food Company

The Kids Food Company, a producer of healthy children’s food, wanted to begin exporting to China. CBBC’s research and consulting team identified potential distribution partners for the Amersham based company and set up face-to-face meetings with them. Following these the Kids Food Company decided to sign an exclusive five-year contract with one of the groups they met with. ... read more >

Marylebone Cricket Club

The Marylebone Cricket Club hired CBBC to organise a number of receptions on a week-long tour around China promoting the sport of cricket. They made use of CBBC’s Chinese resources to manage the events and maximise the tour’s promotional impact. ... read more >

Luxury Inward Mission

CBBC organised the inaugural Luxury China Inward Mission to offer new routes to the Chinese market for British companies. To achieve this, a delegation of leading business people from Chinese luxury retail were brought to Britain to take part in various high-profile events, site visits and receptions. ... read more >

Leeds & Partners

Leed’s and Partners were looking for Chinese companies and high net-worth individuals interested in investment opportunities in the city of Leeds. With CBBC’s help they organised a 12 day business tour around China which helped them find numerous new leads and contacts. ... read more >

Steri Bottle

Steri-bottle, a market leader in UK infant feeding, was seeking to expand through exports to emerging markets. Using CBBC’s research and on the ground support network they were able to sign an exclusive deal with one of China’s leading national distribution power houses. ... read more >

Reality Studios

Reality Studios, a young creative concept studio, wanted to find a Chinese production partner to co-produce a low-cost, high-quality animated TV series for children. With the help of CBBC they were able to identify numerous potential partners and set up a network of productive business relationships in the country. ... read more >

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